Everything you wanted to ask about AI visibility.

AI search & answer engines: the basics

If you're new to AEO/GEO, start here. These answers explain what's changed about search and why every brand needs an AI visibility strategy.

• What is AI search optimization?

  AI search optimization is the practice of making your brand visible in the answers generated by AI assistants like ChatGPT, Claude, Gemini and Perplexity. Instead of optimizing for a ranked list of links, you optimize for inclusion in a synthesized answer. It's also called Answer Engine Optimization (AEO) or Generative Engine Optimization (GEO).
• What is the difference between AEO, GEO and SEO?

  SEO targets ranked link positions on a search engine results page. AEO and GEO target the answer itself — what a generative model says when a buyer asks a question. The metric of success shifts from rankings to citations and brand mentions inside generated text.
• Why does AI search matter for B2B and SaaS?

  B2B buying journeys now routinely start in a chat window. Buyers ask "best CRM for my industry," "is X better than Y," and "who's a credible alternative to Z" — and they trust the answer. If your brand isn't in that answer, you're not in the consideration set.
• Will Google search still matter?

  Yes — for now. But it's increasingly mediated. Google's AI Overviews, ChatGPT search, and Perplexity all summarize answers above traditional links. AI visibility is becoming the layer that decides whether a buyer ever clicks at all.
• Where do AI models pull their information from?

  Models combine training data with retrieval-augmented sources. In practice, that means Wikipedia, Reddit, high-authority trade press, structured data on the public web, and product schema. Many traditional "rank-the-blog" SEO investments are invisible to these systems.

How Intendity works

• What does Intendity do, exactly?

  Intendity is a monitoring and optimization platform for AI search. You define your brand and your competitors, list the questions your buyers ask, and Intendity runs those prompts against ChatGPT, Claude, Gemini and Perplexity on a schedule. We capture each response, score visibility and sentiment, surface citations, and recommend specific content and structured-data changes to win the answer.
• Which AI models do you track?

  Today we track ChatGPT (OpenAI), Claude (Anthropic), Gemini (Google) and Perplexity. We add new models as they reach meaningful adoption with B2B buyers.
• How often are prompts re-run?

  By default we run on a weekly schedule. You can trigger an on-demand run any time, and high-priority queries can be set to run more frequently.
• Can I track competitors?

  Yes. You add competitors when you set up a brand, and Intendity tracks their share of voice across the same prompts. You'll see exactly which prompts they win and the citations driving that win.
• Do you support multiple languages and regions?

  Yes. AI answers vary by language and region. Intendity captures answers per locale so you can target localized PR, content and schema work where it actually moves visibility.
• Can I export the data?

  Yes. You can export every brand report as PDF, and we provide a downloadable summary for sharing with leadership or agency partners.

Setup, results and ROI

• How long does setup take?

  Under five minutes. You enter a brand name, the domain, and a few competitors. Intendity pre-fills competitive data and suggests a starting prompt set.
• How quickly will I see results?

  Brand-level visibility scores are available right after your first run. Strategic improvements — net-new mentions, better positioning, citation wins — typically emerge in 2–6 weeks once recommended content is published and re-crawled.
• What does a "good" visibility score look like?

  It depends on your category and competitive set. Intendity benchmarks you against named competitors and the implicit set of brands that the models surface for your prompts, so you can see whether you're winning, on par, or losing the conversation.
• Will Intendity actually publish content for me?

  No. We tell you exactly what to publish, where, and why — but we don't ghostwrite or distribute. This keeps editorial integrity with your team and avoids the kind of generic content the models routinely ignore.
• What happens if a competitor is dominating my category?

  Intendity shows you the citations behind their dominance — which Wikipedia entries, Reddit threads, listicles or trade outlets the models are pulling from. From there you can target the same sources, build new ones, or correct factual errors that work against you.

Pricing & plans

• How much does Intendity cost?

  Intendity is currently free during beta. We'll publish detailed pricing well before billing begins, and beta accounts will receive priority on legacy pricing tiers.
• Do I need a credit card to start?

  No. You can sign up and run your first brand without entering payment details.
• Is there an annual or enterprise plan?

  Annual and enterprise tiers will be available alongside general availability. If you have specific procurement, security review or volume needs, contact us at hello@intendity.com.

Privacy, security & data

• Where is my data stored?

  Intendity runs on managed infrastructure with encryption at rest and in transit. Customer data is logically isolated per account.
• Do you use my data to train AI models?

  No. We never train third-party or proprietary models on your account data. Prompts are sent to model providers solely to obtain answers for your visibility report.
• Are you GDPR-compliant?

  Yes. We process personal data lawfully, support data access and deletion requests, and document our processing activities. See our Privacy Policy for full detail.
• Can I delete my account and data?

  Yes. You can delete your account from settings, which removes your brands, queries, runs and outputs from active systems. See the Privacy Policy for retention windows.

Comparisons & alternatives

• Why not just check ChatGPT manually once a week?

  Manual checks miss the variance — answers shift between sessions, regions and model versions. Intendity runs the same prompts at scale, captures the variance, scores it, and tells you what changed. It's the difference between a snapshot and a baseline.
• How is this different from a brand monitoring tool?

  Brand monitoring listens for mentions on the public web and social. Intendity listens inside the AI itself — what the assistant actually says when asked, including answers that never produce a public mention.
• Do I still need SEO if I use Intendity?

  Yes. SEO and AEO are complementary. Some AEO recommendations explicitly include SEO work — for example, ranking on a Wikipedia-cited source page or reaching the top of a "best of" listicle that models pull from.